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City Numbers Ltd Advise Online Retailers to Encourage Phone Communication with Customers This Christmas(September 30, 2012)
(PRWEB UK) 30 September 2012
Following the recent release of Apples Iphone 5, mobile commerce is expected to continue to grow well into 2013. With so much focus on online sales, City Numbers Ltd, providers of 0800 numbers are promoting business take advantage of consumers enthusiasm and promote contact via phone to help consumers access which websites can be trusted and have good customer services, before placing an order online.
SnapHop.com recently reported 61% of customers who visit a mobile unfriendly site are likely to go to a competitors site (Karim Temsamani at IABALM 2012 via IAB) Ci ty Numbers are advising online business to stay ahead of the competition by encouraging customers to call and speak with their customer service representative to help convert customers, phone contact being made all the easier when the user is browsing a website on a mobile device.
A spokes person at City Numbers Ltd explains There is so much focus on digital at the moment; it can be easy for retailers to forget to focus on the simple things like talking to customers who may want to make a quick call to check there is actually someone at the end of the phone. There is still an element of distrust with some consumers when purchasing from unknown or emerging brands and promoting customers make contact via phone as part of the purchasing cycle.
The forecast for 2013 online sales as predicted by The Centre for Retail Research who provides authoritative and expert research and analysis of the retail and service sectors in Britain, Europe and globally predicts 2013 to be better than 2012 with real sales rising by around 1.6%, in monetary terms 3.9% (as long as inflation stays low).
Internet Retailing also explains Todays shopper is a complex beast. They engage with brands in a variety of different ways when coming to a decision about what to buy and where to buy it. The offline and online worlds continue to merge and consumers are turning to an ever wider variety of social and commercial information sources before making a purchase. While many view the connected customer as more valuable, the bricks and mortar experience is something many consumers still value.
The key for retailers is to combine the flexibility and convenience that online, mobile and social channels deliver, with the customer service and tangibility of the physical shopping experience. By bringing together these elements, retailers will make their offerings and service more compelling to their customers. This in turn will lead to increased revenue and improved brand value for the businesses themselves.
City Numbers Ltd, providers of 0800 numbers philosophy is to provide creative solutions to its customers. Based in Birmingham City Centre City Numbers Ltd cover the entire UK and have recently expanded our service delivery to companies in the USA, Europe and the Far East.
Read the full story at http://www.prweb.com/releases/2012/9/prweb9961076.htm.