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Cartera Commerce to Present at Top Banking and Digital Marketing Conferences

Company Executives to Discuss Rapid Adoption of Card-Linked Offers by Banks, Loyalty Programs and Merchant Advertisers (March 13, 2012)

LEXINGTON, MA -- (Marketwire) -- 03/13/12 -- Cartera Commerce, the leading provider of card-linked marketing solutions, today announced that Cartera executives will present at four top banking and digital marketing conferences in March: BAI Payments Connect 2012, BIA/Kelsey's Interactive Local Media East, the New Digital Economics Silicon Valley Executive Brainstorm, and Bank Innovation 2012. Cartera's invitation to present at these conferences illustrates the accelerating growth of card-linked marketing as a new digital marketing category, driven by the rapid adoption of card-linked offers by banks, loyalty programs and merchant advertisers. Cartera recently announced record revenues for the fourth consecutive year, driving more than $1B in merchant sales through its card-linked advertising network in 2011.

Cartera executives were invited to present at these top industry conference in March:

BAI Payments Connect 2012
March 12 - 14, 2012
Who: Tom Beecher, President and CEO
What: Tom will present on a panel titled "Rewards in a Mobile Banking Environment"
Where: The Mirage, Las Vegas

BIA/Kelsey's Interactive Local Media East
March 26 - 28, 2012
Who: Jim Douglass, Executive Vice President of Retail Advertising and Partnerships
What: Jim will present on a panel titled "The Shift to Interactive Local Commerce"
Where: Boston Marriot Copley Place, Boston

New Digital Economics Silicon Valley Executive Brainstorm
March 27 - 28, 2012
Who: Marc Caltabiano, Vice President of Marketing and Products
What: Marc will share research revealing consumer and local merchant perspectives on in the fast-growing card-linked marketing sector
Where: Marriott Hotel Union Square, San Francisco

Bank Innovation 2012
March 28 - 29, 2012
Who: Marc Caltabiano, Vice President of Marketing and Products
What: Marc will present on a panel titled "Shop-aholic: Integrating Banking Into a Better Shopping Experience"
Where: W San Francisco

About Cartera Commerce
Cartera Commerce is the leading provider of card-linked marketing solutions that increase revenue and customer loyalty for merchants, banks, card issuers and loyalty programs. For merchants, Cartera powers the industry's largest card-linked advertising network that delivers targeted offers to more than 150 million consumers -- including 65 million active linked cards -- to help acquire and retain customers. For banks, card issuers and loyalty programs, Cartera provides the industry's most comprehensive card-linked offer platform that powers personalized in-store and online shopping programs to build consumer engagement, maximize card spend and create new revenue streams. Cartera's platform delivers card-linked offers via multiple digital marketing channels including Websites, online banking, email, mobile, social media and browser apps. Three of the top four largest financial institutions, all five largest airlines and thousands of merchant advertisers drive incremental revenue with Cartera's fully-managed, performance-based solutions. The company is headquartered in Lexington, MA and has significant operations in Atlanta, GA. For more information, visit

Jessica Hoffman
Phone: 925-296-6161
Email: Email Contact

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