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Cartera Commerce Links Offers to US Airways Dividend Miles Members to Make Mileage Earning Faster and Easier

US Airways Dividend Miles Members Can Earn Miles by Shopping In-Store and Online With Thousands of Local and National Retailers (May 09, 2012)

ORLANDO, FL -- (Marketwire) -- 05/09/12 -- Cartera Commerce the leading provider of card-linked marketing solutions, today announced the Dividend Miles StoreFront, a new program that allows US Airways Dividend Miles® members to automatically earn miles for shopping at thousands of participating national, local and online retailers. Powered by Cartera's leading card-linked offer platform, Dividend Miles StoreFront features thousands of card-linked offers that enable members to earn miles that can be redeemed for flights, upgrades, gifts and more.

The announcement was made at the 24th Annual Card Forum & Expo where Sarah Arvin, Cartera's Vice President of Loyalty, and Fern Fernandez, US Airways' Managing Director of Marketing Programs and Loyalty, will speak on a session titled "Going The Extra Mile By Sticking Close To Home: How to Leverage Local Merchants to Drive Card Spend."

"The new Dividend Miles StoreFront makes it even easier for members to earn more miles," said Fern Fernandez at US Airways. "By partnering with Cartera, we have given our members and US Airways MasterCard and US Airways Visa cardholders access to the most comprehensive set of in-store and online shopping offers -- all linked to their Dividend Miles accounts to make earning effortless."

How it Works
Shopping offers from retailers in the Storefront program are linked to Dividend Miles members' accounts, making earning miles effortless.

  • Members create a Dividend Miles StoreFront account using their Dividend Miles account number and can register a credit or debit card for in-store shopping -- US Airways MasterCard holders are automatically registered as a benefit of their card.
  • Members just swipe their registered card when making a purchase at participating local and national merchants' store location.
  • For online offers, members just click to a retailer's site from the Dividend Mile StoreFront and start shopping.
  • Miles are automatically deposited into their frequent flyer accounts.

Powered by Cartera
Dividend Miles StoreFront is powered by Cartera's award-winning card-linked offer platform, enabling US Airways Dividend Miles members to access merchant offers from Cartera's exclusive Offer Cloud™, display offers via multiple marketing channels, track and confirm offer redemptions, and deliver Dividend Miles -- all while ensuring maximum security and privacy protection.

"By expanding miles earning opportunities beyond online shopping to in-store offers with local and national merchants, Dividend Miles members will be able to earn travel rewards even faster," said Tom Beecher, President and CEO of Cartera Commerce. "We look forward to working with US Airways to deliver this expansive customer loyalty program to their millions of frequent flyer members."

About Cartera Commerce
Cartera Commerce is the leading provider of card-linked marketing solutions that increase revenue and customer loyalty for merchants, banks, card issuers and loyalty programs. For merchants, Cartera powers OfferLink(SM), the industry's largest card-linked advertising network that markets offers to more than 150 million consumers -- including 65 million active linked cards -- to help acquire and retain customers. For banks, card issuers and loyalty programs, Cartera provides the industry's most comprehensive card-linked offer platform that powers personalized in-store and online shopping programs to build consumer engagement, maximize card spend and create new revenue streams. Cartera's platform delivers card-linked offers via multiple digital marketing channels including Websites, online banking, email, mobile, social media and browser apps. Three of the top four largest financial institutions, all five largest airlines and thousands of merchant advertisers drive incremental revenue with Cartera's fully-managed, performance-based solutions. The company is headquartered in Lexington, MA and has significant operations in Atlanta, GA. For more information, visit

Jessica Hoffman
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