|Page (1) of 1 - 06/22/11||email article||print page|
Campaigner® Introduces Smart Email BuilderNew email marketing tool makes lack of time, resources and design experience a non-issue (June 22, 2011)
Campaigner®, an email marketing service provider that empowers companies to better attract and retain business through creative email marketing campaigns, today announced the launch of Smart Email Builder. The new email marketing tool offers a fail-safe way to develop professional-looking email promotions and newsletters that can help small businesses increase sales and raise visibility. Campaigner, a brand of j2 Global Communications, Inc. (NASDAQ:JCOM), is online at www.campaigner.com.
Smart Email Builder takes the effort out of building a professionally-styled email newsletter by removing the need for a designer – or design experience – from the equation. Simply choose from among the 700 professionally designed templates, themes and color schemes and the newsletter is automatically built based on user preferences. Once the design is in place, Smart Email Builder instantly formats text on the computer screen as content is entered. The only other step is to press "Send."
"Email marketing is an excellent, cost-effective way for small businesses to build a direct marketing program. There are no print or mail expenses, and responses to your email campaign can be easily tracked and acted upon," said Mike Pugh, vice president, marketing of j2 Global Communications, Inc. "And with Smart Email Builder, Campaigner empowers any businesses to leverage the power of email marketing. Whether you’re new to email marketing or just want to get great campaigns out faster, Campaigner makes email marketing as easy as it is impactful."
Paul Gomez, tour director of the Arkansas Golf Channel Amateur Tour, uses Campaigner email marketing to keep members informed about upcoming tournaments and events. "With Smart Email Builder, there are no more email bogeys for me. Now I hit a hole in one every time. I can set up a really nice looking email campaign without spending time worrying about column length, image size or unwanted format changes when I change a layout. I recommend this to anyone who doesn’t have the expertise on hand to design their email marketing campaigns."
By combining a selection of themes, colors and templates, businesses can build their own personalized email campaigns that have a professional appearance without the cost of hiring a design expert for graphics and layout. Once the format is chosen, Smart Email Builder offers fill-in-the blank templates, snap-to-fit image handling with slide resizing, simple insertion of easily trackable links, and drag and drop paragraphs and content boxes. And, if a business decides to change the look of the mailing, Smart Email Builder remembers the content entered and moves it to the new layout.
Visit Campaigner to learn more about using Smart Email Builder in email marketing programs, or visit the Inside Campaigner blog. In addition, a Smart Email Builder tutorial can be found at http://www.youtube.com/watch?v=kbM0pVK4-tg.
j2 Global provides cloud services for business in six categories: eFax® (online fax); eVoice® (virtual voice services); FuseMail® (email); Campaigner® (email marketing); KeepItSafe™ (online backup); and Onebox® (unified communications). For more information on j2 Global’s cloud services brands, visit www.j2.com.
Campaigner email marketing enables small, medium and large businesses to strengthen customer relationships and drive sales by connecting with their customers quickly, simply and affordably. Features include professional email campaign creation, multiple ways to grow and manage lists, integration with CRM and the utilization of campaign metrics and reports to increase results. Campaigner is a brand and registered trademark of j2 Global Communications, Inc. (NASDAQ:JCOM) or its affiliates. Learn more and visit Campaigner at www.campaigner.com.
About j2 Global Communications, Inc.
Founded in 1995, j2 Global Communications, Inc. provides outsourced, value-added messaging and communications services to individuals and businesses around the world. With offices in eight cities worldwide, j2 Global's network spans more than 4,300 cities in 49 countries on six continents. The Company's websites appear in numerous languages, including Dutch, French, German, Spanish, English and more. Payments are accepted in currencies that include the U.S. Dollar, British Pound, Canadian Dollar, Japanese Yen, Euro, Hong Kong Dollar and more. j2 Global provides live sales and customer service support in multiple languages, including English, Spanish, Dutch, German, French, Cantonese and more. j2 Global markets its services principally under the brands eFax®, MyFax®, eFax Corporate®, Onebox®, eVoice®, Campaigner®, Electric Mail®, and KeepItSafe™. As of December 31, 2010, j2 Global had achieved 15 consecutive fiscal years of revenue growth. For more information about j2 Global, please visit www.j2global.com.
Public Relations Specialist
Related Keywords:Email, marketing, Campaigner®, j2, Newsletter, small business, templates, campaign