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CallidusCloud Selects Badgeville to Power MySalesGame

The Leader in Sales Effectiveness and Cloud Computing Teams With Badgeville, The Behavior Platform, to Drive Sales Engagement and Enhance Productivity With Smart Gamification Techniques (July 13, 2012)

PLEASANTON, CA -- (Marketwire) -- 07/13/12 -- Callidus Software Inc. (NASDAQ: CALD), announced today its partnership with Badgeville©, The Behavior Platform™ and leader in enterprise gamification, to deliver MySalesGame, CallidusCloud's™ new sales gamification solution to enhance performance and productivity across the entire sales ecosystem.

CallidusCloud's MySalesGame is a social sales performance management platform that drives selling behavior by publishing peer performance on key sales objectives in real time and providing social currency, redeemable for rewards. MySalesGame uses gamification techniques to revolutionize the way companies measure, motivate, train, coach and enable their sales force to take sales performance to the next level.

"Gamification is a way of harnessing people's natural competitive instincts and applying them to the sales process for improved engagement and performance," said Giles House, VP Marketing Communications and Products, CallidusCloud. "Badgeville's Behavior Platform enables us to deliver MySalesGame in rapid time across our product and partner ecosystem, including marketing automation, sales performance management and learning management, so that companies can start to enjoy the benefits of improved sales engagement."

Badgeville enables enterprises to incentivize high-value behavior across internal and external audiences. The company, which recently raised $25M in Series C funding, is a fast-growing SaaS startup, with over 175 customers worldwide in under two years of business. Badgeville's unique technology platform enables businesses to easily measure and influence behavior across their entire digital ecosystem of websites and applications.


"CallidusCloud selecting Badgeville to power MySalesGame signifies The Behavior Platform's clear dominance in gamification for serious enterprise businesses," said Kevin Akeroyd, SVP, Badgeville. "The innovative work the CallidusCloud team is doing to deeply embed gamification across all of their sales management applications is unprecedented. It offers a glimpse into the future of gamification for business, where incentives and rewards are ingrained in our everyday professional experiences."

MySalesGame is delivered as part of CallidusCloud's sales and marketing suite, a SaaS suite that is designed to help businesses drive enterprise engagement, sales performance management and sales effectiveness throughout the sales cycle with award-winning, multi-tenant cloud software. CallidusCloud offers the following SaaS and mobile solutions: candidate assessment tests for hiring, video interviews, marketing automation, quotes and proposals, sales enablement, sales coaching, sales commission management, learning management and content authoring, underpinned by analytics and enterprise gamification.

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About Badgeville
Badgeville (www.badgeville.com), The Behavior Platform, is the leading provider of gamification and social engagement solutions for world-class businesses, enabling companies in virtually every industry to influence and measure user behavior. Companies and organizations from across the globe use Badgeville's award-winning SaaS solution to increase customer loyalty, user engagement and employee performance. With 175 customers, Badgeville brings Game Mechanics, Reputation Mechanics, and Social Mechanics to world-class companies including Deloitte, EMC, Universal Music, Samsung, CA Technologies, Dell, Bell Media, NBC, The Active Network, and Recyclebank. Founded in 2010, Badgeville is based in Menlo Park, California and has offices in New York and Europe. Follow @Badgeville to learn more.

About Callidus Software
Callidus Software Inc. (NASDAQ: CALD) is the market and technology leader in sales effectiveness and cloud computing. Our customers gain a competitive advantage by maximizing sales cost efficiencies and driving improvements in sales effectiveness. CallidusCloud's award-winning multi-tenant SaaS applications set the standard for performance management of a company's sales force and channel partners. Over 2.5 million users rely on our solutions to power their performance. For more information, please visit www.calliduscloud.com.

©2012. Callidus Software Inc. All rights reserved. Callidus, Callidus Software, the Callidus Software logo, CallidusCloud, the CallidusCloud logo, TrueComp Manager, ActekSoft, ACom3, ForceLogix, Salesforce Assessments, iCentera, Webcom, Litmos, the Litmos logo, LeadFormix, Rapid Intake and 6FigureJobs are trademarks, service marks, or registered trademarks of Callidus Software Inc. and its affiliates in the United States and other countries. All other brand, service or product names are trademarks or registered trademarks of their respective companies or owners.

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Press Contact:
Giles House
CallidusCloud
925-251-2200
pr@calliduscloud.com


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