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CaesarStone, the World's First Quartz Surface, Is Available on iPhone

(December 10, 2009)

VAN NUYS, CA -- (Marketwire) -- 12/10/09 -- CaesarStone, the original quartz surface manufacturer, launches a unique, free iPhone "MobileGallery™" application that gives consumers, designers and dealers alike a pocket-sized tool to browse and order samples from the remarkable lineup of CaesarStone countertops & surfaces, it was announced today by Arik Tendler, CaesarStone President.

"iPhone technology is a unique cultural phenomenon," says Tendler. "CaesarStone is proud to make our product line available to our customers, architects and designers in innovative new ways. Colors can be viewed using the iPhone as a portable sample chip, helping the consumer to make informed, on the spot purchase decisions. For designers and dealers, it specifies material and allows for instant referencing of the CaesarStone library."

CaesarStone's "MobileGallery" application, developed by Rumble Design, Inc., was designed around the way the company's product is presented online and in the field. "CaesarStone is offering a brand experience beyond the showroom," said Jake Rumble, President, Rumble Design. "The iPhone's platform and features provide powerful mobile tools for a progressive audience."

The special functions of the application include:


Surface Browser - Allows the user to see size/color accurate samples. The scrolling features allow for viewing that goes beyond the edges of the iPhone. Additionally, the user can toggle over each sample to see how that surface looks in an application.

Surface Calculator - Allows users to calculate how much product they will need for their installation.

Free Sample Ordering - Users can immediately order free samples with one click.

FREE downloads of this application are available for iPhone users via the Apple iTunes App Store or the direct link from www.CaesarStoneUS.com.

About CaesarStone

CaesarStone is the original quartz countertops & surfaces manufacturer. The company is headquartered in Southern California with offices in Los Angeles, CA; San Francisco, CA; San Diego, CA; Seattle, WA; Miami, FL; New York, NY, St. Louis, MO and Atlanta, GA. CaesarStone produces premium quartz surfaces that compliment any design from traditional to contemporary, for both home and commercial applications. CaesarStone products are available through kitchen and bath retailers, fabricators, architects, designers, builders and distributors nationwide.

Offering a residential lifetime warranty, CaesarStone countertops are nonporous, stain, scratch and heat resistant. CaesarStone has earned the respected Good Housekeeping Seal from Good Housekeeping Research Institute and is in compliance according to stringent international environmental standards including ISO 14001 (environmental management system), ISO 9002 (quality management standard), and NSF (public health and safety). A sustainable material, CaesarStone is GREENGUARD certified and is a member of The U.S. Green Building Council (USGBC).

For more information about CaesarStone please visit: www.CaesarStoneUS.com or call toll-free 877-9QUARTZ (877-978-2789).

Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=1134846

Contact:
CaesarStone Quartz Surfaces
Maryann Ridini Spencer
6840 Hayvenhurst Ave, Suite 100
Van Nuys, CA 91406
(818)779-0999
Maryann.Spencer@CaesarstoneUS.com


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