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CRC Teams With TextPower to Offer Fast and Easy Power Outage Reporting via Text Messaging

TextPower's Messaging Solutions Fast Becoming De Facto Standard for Rapid Power Outage Reporting (May 15, 2012)

SAN JUAN CAPISTRANO, CA and AUSTIN, MN -- (Marketwire) -- 05/15/12 -- Cooperative Response Center, Inc. (CRC), a leading nationwide contact center and central station, has teamed up with TextPower, Inc., a text messaging (SMS) business solutions provider, to use TextPower's SmartAlerts™ texting solution to enable customers of CRC's utility company members a fast and easy way to report power outages via text messaging. CRC will use TextPower's texting service to allow consumers to initiate a power outage report and verify outage restoration back to consumers via text message.

"We are delighted to work with CRC to provide an innovative technology offering to their utility members that we believe is fast, effective, and practical particularly when the power goes out," said Mark Nielsen, TextPower's executive chairman."CRC's use of our text outage notification greatly enhances the personalization and immediacy of customer service its utility members can now provide. In a recent survey of utilities, the overwhelming top priority for texting was text notification of outages."

"Our partnership with TextPower is another example of CRC's continual efforts to provide innovative, value-added services for our membership," said Brad Fjelsta, CRC's senior vice president of operations and project manager for the text messaging initiative. "TextPower's technology helps us offer a relevant solution that meets the needs of today's tech-savvy consumers, enabling them to report a power outage quickly and easily and verify the power is back on before line crews leave the area."

For more information about CRC and its outage texting service, contact CRC at 507.437.2400 or or TextPower at 818-222-8600 or

About CRC
CRC is a nationwide, cooperatively owned and operated, 24/7 contact center and central station. Founded in 1992, CRC has steadily increased the size and scope of its operation with offices currently in Austin, Minn., Dunlap, Tenn., and Abilene, Texas. CRC serves over 280 members and associate members in 40 states, representing 4.3 million consumers. Visit CRC on the web at

About TextPower, Inc.
TextPower, Inc. provides alerts and authentication solutions to a variety of industries worldwide using text messaging (SMS). The company's software and text messaging services allow companies to use texting to enhance their revenues, decrease costs and improve customer service. TextPower's authentication product, TextKey™, replaces the token or security fob previously needed to verify the identity of online users for password-protected applications. TextPower's mission-critical infrastructure employs geo-redundancy for the industry's highest reliability, providing delivery to virtual every cell phone in the United States and connections to most recognized wireless operators around the world. Visit, email or call 888.818.1808 for more information.

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