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Bsquare Announces Availability of the Snapdragon S4 MSM8960-Based Mobile Development Platform for Smartphones

Developer Tool Gives Early Access to the Snapdragon S4 MSM8960 Processor (March 06, 2012)

BELLEVUE, WA -- (Marketwire) -- 03/06/12 -- BSQUARE Corporation (NASDAQ: BSQR), a leading enabler of smart, connected devices, today announced general availability of the next generation Snapdragon® S4 MSM8960 Mobile Development Platform (MDP) for Android smartphones. The MDP provides application developers and device manufacturers with early access to a high-performance Android 4.0 platform for developing, testing, optimizing and showcasing applications and games.

Based on Qualcomm's Snapdragon S4 MSM8960 processor with asynchronous dual Krait CPU cores, the high-quality mobile phone form factor offers more powerful built-in graphics with the Adreno® 225 GPU and improved power management and multimedia efficiencies. The device also has a higher resolution and larger screen size than prior generation MDPs.

"Getting to market with the best possible application in the fastest possible time is critical for today's Android application developers," said John Traynor, Vice President of Products, Bsquare. "Early access to the Snapdragon MSM8960 processor by Qualcomm, combined with best-in-class engineering support and testing solutions from Bsquare, provides a major benefit to application and game developers developing for a wide range of pre-commercial devices."

As with previous generations of the MDP, Bsquare will support developers and manufacturers using the Snapdragon MSM8960-based MDP with engineering services, technical support and access to the Bsquare Knowledge Base, technical documentation, complimentary tools and Snapdragon MDP software updates. Users of the Snapdragon MSM8960-based MDP can also benefit from the industry-leading TestQuest automated testing solutions from Bsquare, which support testing of Android software and hardware including the Snapdragon MSM8960-based MDP.


"We are pleased to continue our work with Bsquare on the next generation of the Snapdragon MDP," said Tia Cassett, Senior Director of Business Development, Qualcomm. "The combination of a powerful developer device in the Snapdragon MSM8960-based MDP and industry-leading services from Bsquare means faster time-to-market for Android developers."

"In our development efforts with the Snapdragon MSM8960 MDP, we found that it really gave us a competitive edge since it gave us early access to a development platform running the latest Snapdragon processors," said Didier Pippel, Executive Producer, Khaeon Gamestudio. "The Snapdragon MDP enabled us to push our game quality and user experience to the next level with higher-end visual effects and faster performance. Combined with valuable development and optimization tools like the Adreno Profiler, developing on the Snapdragon MDP really helped us deliver a better product in a shorter time and even at less cost."

The Snapdragon MSM8960-based MDP, available at www.bsquare.com/qualcomm, includes the Snapdragon MSM8960-based smartphone form-factor with a 4.03" WVGA responsive multi-touch touch screen display, asynchronous dual-core CPUs running independently at 1.5 GHz, Adreno 225 GPU, 13MP rear camera, 2MP front camera, stereo loudspeakers, 1GB of RAM and 16GB of storage memory. Qualcomm is helping developers optimize their applications for Snapdragon platforms by providing MDP-specific tools including the Adreno Profiler for optimizing 3D graphics performance and the Trepn® Profiler for optimizing application power usage.

Bsquare will be hosting an informational Webinar, "Using the Snapdragon S4 MSM8960-based MDP for Application Development and Automated Testing," on March 20, 2012. Register for the Webinar at bsquare.com/events.

About BSQUARE Corporation
Bsquare, a global leader in embedded solutions, applies experience and expertise on leading platforms to create new connections with customers, new business models and to enable new ways of working and communicating. Bsquare serves customers by forging connections among the partners, people, tools and technology needed to create smart connected devices. For more information, visit www.bsquare.com.

BSQUARE is a registered trademark of BSQUARE Corporation. Qualcomm, Adreno, Snapdragon and Trepn are registered trademarks of Qualcomm Incorporated. All other trademarks are the property of their respective owners.

Bsquare Contact:
Diana Hoffman
BSQUARE Corporation
+1 425.519.5273
Email Contact

Investors Contact:
Brett Maas
Hayden IR
+ 1 646.536.7331
Email Contact


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