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Broadcast Pix to Intro Scripts at NAB 2006

Scripts is first to combine switcher memories with recall of graphics, clips and camera moves (January 30, 2006)

Broadcast Pix Inc. today announced the introduction of Scripts, advanced memory software for its line of production switchers. Scripts will be shown for the first time at NAB2006 (Booth SL2400).

Unlike conventional switchers, to which a graphics system and clip stores must be added, Broadcast Pix switchers have those devices built-in. Scripts takes advantage of this tight integration by recalling not only key settings, but also the exact clips, titles and animations to fill the keys. Scripts can be extended to control camera position and lens, as well as video servers.  For example, with Scripts, a single-button push can select a camera, position it, bring it to air, fade on its specific title, and then fade it off.   

?To attempt to achieve the power of Scripts with a conventional switcher, you need to add a CG, still store, clip stores, format converters and camera control system, and then layer on top of that an expensive, cumbersome software environment, said Broadcast Pix President Ken Swanton. ?And when youre finished, youve invested a lot in an intricate system that requires months to install and learn.  With Broadcast Pix, Scripts is simply another free part of an integrated system that is a fraction of the cost, quick to install, much easier to learn, and provides more creative power for the operator. 


Scripts is a standard feature of new Broadcast Pix switchers and is a free download for existing customers.  Scripts is especially beneficial for television studios that are often short-handed, including broadcasters, cable, entertainment, corporate, mobile, education, faith and government studios. Scripts software will be available at NAB 2006. 

About Broadcast Pix 
Broadcast Pix is the leader in integrating switcher and computer technology to provide live television production systems. These are more powerful, easier to use, and much more cost effective than a traditional control room of individual components, yet retain a tactile human interface and robustness. Broadcast Pix switchers enable a single operator to create engaging live video, yet can gracefully add operators on its network when a team is still desired.  It is also the first switcher that can be controlled remotely over the Internet.  Broadcast Pix is based in Burlington, Massachusetts, with offices in California and Europe. Customers include leading broadcast, cable, corporate, education, entertainment, mobile, faith and government studios. For more information on Broadcast Pix, go to www.broadcastpix.com.


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