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BrickHouse Security Partners With MarketLive to Launch New eCommerce Site

Redesigned Site Implements the Latest Technology to Showcase Surveillance Solutions for People Who Need to Know (June 07, 2012)

PETALUMA, CA -- (Marketwire) -- 06/07/12 -- MarketLive, Inc., the leader in enterprise-class eCommerce software and solutions, today announced that BrickHouse Security, an Internet Retailer Top 500 & Inc. 500 supplier of consumer and business surveillance solutions, has selected MarketLive to launch its new eCommerce site. The new BrickHouseSecurity.com went live on May 30, 2012.

After an extensive search that included a dozen eCommerce technology providers, BrickHouse chose MarketLive for its leading edge technology that is both flexible and best-practice driven.

"Many customers first visit us after a stressful life event -- hiring a nanny, buying a computer or cell phone for their child, letting a newly licensed teen take their car, or watching an aging parent struggle," said Todd Morris, BrickHouse's CEO and founder. "We sell world-class technology, but most of our customers aren't looking for state-of-the-art electronics. They need easy-to-use solutions to answer the questions that keep them up at night."

As part of its commitment to engage, educate and empower visitors, the new BrickHouseSecurity.com is more intuitive to navigate and easier to search. It includes detailed buyer's guides, instructional videos and recommendations from BrickHouse's team of security experts. Unlimited lifetime technical support on every product the company sells ensures a positive customer experience.


"MarketLive gave us the tools to bring our vision to life," said Morris, who founded BrickHouse in 2005.

From a curated product selection and advanced faceted search to a comprehensive Answer Center with how-to advice, buying tips and features highlighting how customers use BrickHouse products to improve their lives, the new BrickHouseSecurity.com provides a state-of-the-art online experience customized to each unique visitor's needs.

"For a rapidly growing, customer-centric eCommerce company, MarketLive is the best choice," said Morris. "Combining best practices with flexibility and leading edge technology, MarketLive's SaaS platform lets us focus on finding the best products and creating the best customer experience, not on writing code."

"BrickHouse Security has done everything right from an eCommerce perspective," said Mark Pierce, CEO of MarketLive. "They optimized content strategically throughout the entire customer experience. The site is more than an online store. It's a destination and trusted resource for anyone who needs to know. This translates to increased customer loyalty, customer engagements, conversions and more."

About BrickHouse Security
BrickHouse Security is the industry's premier supplier of security and surveillance solutions to consumers and businesses of all sizes, including almost half of the Fortune 500 and more than 500 local and national government agencies. The company features the largest selection of GPS Trackers, Hidden Cameras, PC and Cell Phone Monitoring solutions and Video Surveillance tools. BrickHouse and its products have recently appeared on CNN, the CBS Early Show, NBC's Today Show, ABC's Good Morning America and Fox News, and have been featured in The New York Times, the Associated Press, Forbes and many other news organizations. BrickHouse is headquartered in New York City, where it operates a retail showroom and its customer care center. Phone: 646.253.9133; email: press@brickhousesecurity.com; Web: www.brickhousesecurity.com

About MarketLive
Since 1995, MarketLive, Inc. has been the leading provider of enterprise-class eCommerce retail technology and services that help fast-growing companies successfully sell goods and services online. Designed to meet the unique requirements of catalogers, retailers, direct marketers, and manufacturers, the extensible MarketLive® eCommerce Suite and MarketLive's best practices-based Intelligent Selling® methodology enable merchants to enhance their customers' experience online while dramatically improving acquisition, conversion, and retention rates. The MarketLive platform is the most retail-targeted, fully featured, customizable eCommerce solution on the market today. MarketLive powers many successful retail eCommerce sites, including Armani, Neutrogena, Party City, Perricone MD, Sports Chalet, Sundance, Helzberg, John Deere, Beach Body, Title Nine, Intermix and others. For more information, visit MarketLive at www.marketlive.com

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