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Blink Digital Authors Interactive ?Choose Your Own Adventure DVD

Innovative Children?s Disc Based on Top-Selling Book Series (November 20, 2006)
DMN Newswire--2006-11-20--Blink Digital recently provided authoring services for a unique childrens DVD that lets kids control the story. Based on the best selling book series, Choose Your Own Adventure: The Abominable Snowman is an interactive, animated movie adventure with multiple storylines and endings.

Produced by Lean Forward Media, Choose Your Own Adventure features the voices of William H. Macy, Frankie Muniz, Lacey Chabert and Felicity Huffman. The disc tells the story of three siblings who travel to Nepal to rescue their uncle. Following the format of the book series, the DVD allows viewers to control the narrative. At key moments in the story, the action freezes and viewers are asked to use their remote control to choose what happens next. In all, there are 11 possible endings to the story.

The Choose Your Own Adventure book series was introduced in 1979 and has sold 250 million copies worldwide, but this is the first time that one of the books has been made into a movie. ?DVD offers the perfect platform to recreate what people love about the books, said Blink Digital Managing Director Steven Chester. ?But this is different from a standard DVD; it pushes to the mediums capabilities to the bleeding edge.


To accommodate the titles multiple storylines, Blink Digital came up with an innovative authoring structure that uses the discs menu system to allow viewers to make plot choices. Each time the action freezes, a menu screen appears in the shape of a device used by the characters in the story. Viewers access the menu from a remote control.

?DVD is designed for this kind of interactivity, but what made this title a challenge was the sheer number of choices, explained Blink Digital Director of Operations Garret Maki. ?In a normal DVD, you have just one title, but here we had to construct 21 separate ?titles to allow for every possible version of the story.

The DVD is also designed to allow for viewers who make no choices at all. ?If you dont make a choice, the disc will randomly select plot variants, Maki noted. ?The producers wanted to accommodate mini-van users who just want to pop it in and play. You can play the DVD over and over and see a new story each time.

Like a standard DVD, The Abominable Snowman is packed with bonus material, including a live action documentary about Nepal, a Choose Your Own Adventure music video and a behind-the-scenes video on the making of the DVD.

Reactions to the DVD have been sensational. It has drawn rave reviews from such publications as The Wall Street Journal, USA Today and People, Additionally, it was awarded a 2006 iParenting Media Award and was recently named a ?Kids First All-Star by the Coalition for Quality Childrens Media. Additional DVD titles based on the Choose Your Own Adventure series are in production.

Blink Digital has offices in Santa Monica and New York. For more information, phone (310) 899-7200 or (212) 661-6900.

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