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.Biz Builder Magazine Re-Invents B2B Publishing With Digital DebutNew CommPRO.biz Title Helps Businesses Grow Using PR & Integrated Marketing Communications -- Premiere Features Stephen M.R. Covey on Building Trust and Profits (June 04, 2012)
NEW YORK, NY -- (Marketwire) -- 06/04/12 -- CommPRO.biz, the global online community bringing together buyers and sellers of PR and integrated marketing communications services, today launched ".Biz Builder Magazine." The innovative digital magazine presents exclusive business-building news and features in an interactive format that is as easy and engaging to browse as traditional magazines -- and also completely social-media enabled.
The debut issue reaches several hundred thousand businesses and is available on Issuu, Scribd and other leading online platforms viewable on iPad, iPhone and other mobile devices. The June edition offers 18 exclusive features, including:
- "The Decline of Trust in Corporate America" - An interview with Steven M.R. Covey and Greg Link on how businesses can rebuild reputation and revenues today.
- "Apple's Marketing Magic" - Ideas business can borrow from Steve Jobs' legacy.
- "Netflix to Customers: Up Yours" - Why phony corporate apologies fail.
.Biz Builder Magazine illustrates a "Back to the Future" approach smart publishers are using to package content in ways that mimic traditional magazines, says industry analyst Samir Husni, a.k.a., Mr. Magazine. "Readers today expect convenience -- whether online or off. Biz Builder's convenient, new mobile-friendly format lets you flip through features in a visually pleasing way just like a print magazine, but it also lets you share and click on active links and ads. It gives readers a fun and quick way to read helpful material they may have otherwise overlooked. That's a refreshing development for B2B publishing."
.Biz Builder Magazine is part of the online CommPRO.biz Marketplace, which includes:
- .Biz Finder: Directory site connecting buyers and sellers of PR and marcom services. Users can embed social and digital ancillaries to showcase services.
- .Biz Gigs: Exchange site for posting or finding PR and marcom micro-projects and gigs.
- Project Bidder: Free RFP bidding site helping businesses hire PR and marcom agencies.
- Job Board: Site connecting job seekers with hiring firms in PR and marcom fields.
View .Biz Builder Magazine on Issuu here: http://www.commpro.biz/bizbuildermagazine/june2012/the-decline-of-trust-in-corporate-amercia-issuu/
View .Biz Builder Magazine on Scribd here: http://www.commpro.biz/bizbuildermagazine/june2012/the-decline-of-trust-in-corporate-amercia-june-2012-biz-builder-magazine-scrib/
CommPRO.biz is the global online community bringing together buyers and sellers of PR and integrated marketing communications services. Its founders include Bruce Merchant (Chairman & Chief Strategy Officer), Fay Shapiro (Publisher), Todd Fabacher (Chief Information Architect) and Brian Pittman (Content Director). The team brings together a wealth of experience in publishing and services targeted to the business and communications sectors -- including advertising, investor relations, public relations and marketing, as well as purchasers of services in those areas. For further information, visit us online at: www.commpro.biz, Twitter www.twitter.com/commprobiz, Facebook, www.facebook.com/commPRO.biz.
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