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Big Momma Chooses TRACT On-Demand Billing For In-App Charging

  (July 19, 2011)

Austin, TX (PRWEB) July 19, 2011

Big Momma knows apps. As a Division of Cloud 8 Sixteen, Inc., the company is a creator of custom iPhone and Android apps for a diverse client base of attorneys and restaurants. In choosing Transverse's TRACT a unique on-demand subscription billing solution Big Momma can cost-effectively create new payment options and billing schemes that cater to the unique characteristics of each client.

We get a percentage of the overall sales we generate for our clients through the app, so we wanted to avoid spending an exorbitant amount on a billing system, while still having the sophistication and flexibility to handle a diverse range of clients and some pretty sophisticated charging and settlement processes, said Cloud 8 Sixteen CEO Joe Devine. For example, a restaurant app has to accommodate different payment scenarios and parameters than one for a law firm.

Where billing systems typically would add weeks or months and thousands of dollars to the roll-out of a new product, TRACTs subscription billing and Dynamic Revenue Management affords Big Momma the chance to reduce the time and effort it takes to innovate, while simultaneously enabling it to charge much lower up-front fees to its customers for custom apps. Now, we can help our customers move away from one-off interactions with their consumers and toward longer-term relationships through more creative pricing, bundling and discounts, added Devine.

About Transverse

Transverse is an innovator in subscription billing and Dynamic Revenue Management. Its TRACT solution is the industrys first to provide usage-aware rating, highly configurable dashboards, and rapid-fire analytics--all of which converge in a SaaS environment. TRACT helps enterprises transition from one-time interactions with customers toward ongoing, sustainable relationships for which every new configuration opens opportunity for up-sell and cross-sell.

Transverse has won numerous awards for its innovation in billing, including Gartner's coveted "Cool Vendor" award, being named to the FierceWireless Fierce 15, as a top telecom technology company and the TMC Labs Innovation Award from Customer Interaction Solutions magazine for the CRM component of blee(p). Having sharpened its metaphorical teeth on the most complicated of billing problems, Transverse has the depth of knowledge and capacity to handle any billing need.

About Big Momma

Big Momma Apps is a division of Cloud 8 Sixteen, Inc. The company is uniquely positioned to help firms with all of their smart-phone application needs and are committed to providing the very best apps, completely customized for its clients.

Big Momma recognizes the changes underway with how people interact with one, and with how companies and firms communicate. Big Momma is staffed with a talented and experienced app development team can help companies with every step of the process, designing and implementing a unique iPhone or Android application that allows your clients and prospective clients to connect with you on a revolutionary level. Big Mommas enthusiasm, experience, and dedication are second to none.

Susana Schwartz
Communications Director


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