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Beeline Interactive and PEANUTS Worldwide Bring 'Snoopy's Street Fair' App to iPad, iPhone & iPod touch

(November 17, 2011)

LOS ANGELES, CA -- (Marketwire) -- 11/17/11 -- Beeline Interactive, Inc., a leading publisher and developer of social games for smartphones, and PEANUTS Worldwide today announced their new "Snoopy's Street Fair" App for iPad, iPhone and iPod touch is now available on the App Store. In the game, players are tasked with building and organizing a street fair to help the PEANUTS gang raise funds for new baseball uniforms.

In this taptastic adventure, you'll decorate Charlie Brown's neighborhood and fill it with a wealth of wonderful stalls and attractions and recruit your favorite PEANUTS characters including Sally, Linus, Lucy, Woodstock and more. All the characters in the game are voiced by the official actors and the classic PEANUTS theme music plays throughout the title.

While the rest of the gang is busy with the fair, Snoopy brings his own brand of mischief to the game. Depending on Snoopy's costume, he'll pounce on piles of leaves, help redesign stalls dressed as Artist Snoopy or, in the case of his Beagle Scout costume, collect marshmallows with his beagle scout troop in tow. Each costume will also unlock a themed minigame including a lemonade-making game, a color-mixing game and a marshmallow-roasting game.

"Snoopy's Street Fair" also includes several social features. Player can invite friends, send e-cards, exchange in-game collectable cards and send virtual gifts to their friends all from within the game. Additionally, as players progress through the title, they'll also unlock Charles M. Schulz's classic PEANUTS comic strips, which can be viewed and enjoyed at any time from within the app.

"Snoopy's Street Fair" is currently available on the Apple App Store. The game is free to play, but charges real money for additional in-app content. For more information, visit our press page at or visit

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About Beeline Interactive, Inc.
Beeline is a leading worldwide developer and publisher of games for smartphone platforms. A wholly owned subsidiary of Capcom, Beeline was formed with the mandate of creating original and licensed games specifically designed for unique play style of the smartphone gamer.

Beeline counts the hits Smurfs'® Village, Zombie Cafe™ and Lil' Pirates™ among its portfolio and brings a solid foundation of strong brands, innovation and compelling social gameplay to the market. For additional information on the company and its offerings, please visit

About PEANUTS Worldwide
The PEANUTS characters and related intellectual property are owned by PEANUTS Worldwide LLC, a joint venture owned 80% by Iconix Brand Group, Inc. and 20% by members of the Charles M. Schulz family. Iconix Brand Group, Inc. (NASDAQ: ICON) owns, licenses and markets a growing portfolio of consumer brands including CANDIE'S®, BONGO®, BADGLEY MISCHKA®, JOE BOXER®, RAMPAGE®, MUDD®, LONDON FOG®, MOSSIMO®, OCEAN PACIFIC®, DANSKIN®, ROCA WEAR®, CANNON®, ROYAL VELVET®, FIELDCREST®, CHARISMA®, STARTER® and WAVERLY®. In addition, Iconix owns an interest in the ARTFUL DODGER®, ED HARDY®, ECKO®, MARC ECKO®, ZOO YORK®, MATERIAL GIRL™, and PEANUTS brands. The Company licenses its brands to a network of leading retailers and manufacturers that touch every major segment of retail distribution from the luxury market to the mass market in both the U.S. and worldwide. Through its in-house business development, merchandising, advertising and public relations departments Iconix manages its brands to drive greater consumer awareness and equity.

Beeline is a trademark of Beeline Interactive, Inc. in the U.S. and other countries. All other trademarks are the property of their respective owners.

© 2011 PEANUTS Worldwide LLC

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For Information, Contact:
Mike Larson
Beeline Interactive, Inc.
Phone: 310-943-5481
Mobile: 310-848-3945
Email Contact

Melissa Menta
PEANUTS Worldwide
Phone: 212-293-8506
Mobile: 917-216-3152
Email Contact

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