|Page (1) of 1 - 10/14/05||email article||print page|
B1 Games to Develop Interactive DVD/Board GamesSets distribution, appoints key management (October 14, 2005)
B1 Games has been formed to develop branded properties for interactive, immersive DVD board games, announced President and CEO Brian Johnson. Johnson is also the founder and CEO of B1 Media, a DVD design Company, which has created and produced many award winning games for the major Hollywood Studios.
B1 Games has reached an agreement with one of the leading toy and game distributors, Pressman Toy Corporation, to distribute B1 Games product. Pressman has for 75 years been recognized as an industry leader in the Game and Toy Industry. Through the years, Pressman has distributed some of the most popular and successful branded products of all time. ?We are thrilled to be working with such a talented group of people. B1 has the Creativity, Technological know-how and branding experience to create great games that will have an impact in the marketplace, said Jim Pressman, President and CEO of Pressman Toys.
According to Johnson, B1 Games is concluding negotiations to acquire the rights to several major, high-profile branded entertainment properties.
?Our goal at B1 Games, said Johnson, ?is to combine the interactive power of the DVD format with the traditional, ever popular board game to achieve a fun and creative group experience for families and friends.
Johnson has appointed Andrew Steiner to head up the licensing and marketing for the company. Before joining B1 Games, Steiner was Vice President of Sales, Marketing and New Business Development at premiere animation studio Wild Brain. There he established Wild Brains U.S. television syndication and distribution division. He also successfully launched video distribution with direct sales to such leading retailers as WalMart, Target, and Best Buy. Prior to Wild Brain, he was Vice President of Sales and Marketing for MSH Entertainment, a diversified multi-platform program provider for television, software and interactive industries specializing in the creation and distribution of childrens programming.
Kim Abrams is overseeing game development. Abrams has produced games for the Web and DVD since 1996. In 2003, he produced one of the first-to-market DVD board games, ?Lilo & Stitch's Island of Adventures for Buena Vista Home Entertainment. He has contributed set-top games as bonus features for major studio releases.
According to Steiner ?Consumers love our games. We are licensing some of the highest profile entertainment properties and turning them into a completely unique interactive gaming experience like no other. 90% of all households have at least 1 DVD player -- this opens up a whole new market and dimension in games.
For more information about B1 Media, please visit: http://b1media.com
Related Keywords:B1 Games, B1 Media, DVD board games, Pressman Toy Corporation, interactive gaming,