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Author Solutions' BookStub(TM) Service Helps E-Book Authors Build AudienceBookStubs Provide Readers With Even More Access to the Digital E-Book Marketplace by Enabling In-Person Marketing Opportunities, E-Book Signings and Giveaways (June 18, 2012)
BLOOMINGTON, IN -- (Marketwire) -- 06/18/12 -- Author Solutions, Inc. (ASI), the world leader in indie book publishing, today launched the BookStub, a revolutionary new e-book marketing product that provides authors with increased access to readers by enabling person-to-person e-book distribution, and new opportunities for publicity in the digital marketplace.
A BookStub is a wallet-sized plastic card adorned with a full-color image of the book's cover on one side, with an individual product code, QR code and download instructions on the back. Like a business card, now authors can conveniently carry promotional copies of their e-books, so they never miss an opportunity to interest potential readers or book reviewers again. Each BookStub can be redeemed for one free e-book, which is available through the publisher's bookstore.
"The BookStub is a major innovation for authors eager to market their e-books both traditionally and through exciting new means in the digital marketplace," said Keith Ogorek, senior vice president of global marketing for Author Solutions, Inc. "Authors now have more options for promoting e-books online, including digital book signings, e-book giveaways and the ability to digitally distribute copies to reviewers and journalists."
BookStubs are available through any Author Solutions, Inc. assisted self-publishing imprint, including Abbott Press, AuthorHouse, Balboa Press, Inspiring Voices, iUniverse, Palibrio, Trafford and Westbow Press and through its DIY e-book publishing platform, Booktango. For more information about ASI, ASI's partner brands or for information about self-publishing, visit www.authorsolutions.com.
About Author Solutions, Inc.
Author Solutions, Inc. (ASI) is owned by Bertram Capital and is the world leader in indie book publishing. ASI's leading self-publishing imprints -- AuthorHouse, AuthorHouse UK, iUniverse, Palibrio, Trafford Publishing and Xlibris -- have helped more than 150,000 authors self-publish, promote and bring to market more than 190,000 new titles. Through strategic alliances with leading trade publishers, ASI is making it possible to develop new literary talent efficiently and provide authors with a platform for bringing their books to market. Headquartered in Bloomington, Indiana, ASI's global reach includes imprints developed specifically for authors in Australia, New Zealand and the United Kingdom. For more information, visit www.authorsolutions.com, and follow @authorsolutions on Twitter for the latest news.
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