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Aryaka's Vice President of Sales, Marketing and Alliances Sonal Puri Named to UBM Channel's CRN Magazine 2012 Women of the Channel

(July 23, 2012)

MILPITAS, CA -- (Marketwire) -- 07/23/12 -- Aryaka, the world's first cloud-based WAN optimization as-a-Service solution, today announced that Sonal Puri, Vice President of Sales, Marketing and Business Development, has been recognized by UBM Channel's CRN Magazine as one of the Women of the Channel in 2012. Honorees in CRN's 2012 Women of the Channel list have made a name for themselves as influential leaders within their own company, and the IT channel as a whole.

Puri was chosen for her vision in advancing Aryaka's partner strategy to further redefine and grow the multi-billion-dollar WAN optimization market. In 2011, Puri drove the launch of Emergence™, Aryaka's Alliance Program that brings together global leaders across various markets to enable enterprises of all sizes to expand, grow their top line and focus on their core business. In June, she introduced Aryaka's "Fusion" program enabling regional service providers to expand their offering globally and integrate with seamless access to cloud services for their customers' distributed enterprise, irrespective of location.

"Now in its 9th annual publication, CRN's 2012 'Women of the Channel' list honors female executives based on their accomplishments over the past year, and their dedication to driving the overall success of the IT Channel," said Kelley Damore, VP, Editorial Director, UBM Channel. "This designation is especially important because it recognizes successful and influential women in the IT channel, which has long been considered a male-centric industry. I take great pride in honoring and congratulating these women for their contributions to the industry and their respective organizations."

"Sonal is dedicated to growing markets and partner success and demonstrates the unique ability to think equally for both sides," said Ajit Gupta, Founder, President and CEO of Aryaka. "In addition to the global alliance strategy, she has led our marketing team to build a global brand and sales team to gain traction with major global brands like InMobi, Avaya, Aruba Networks, ThoughtWorks, Radware, Calypso, NTT Data and Symphony-Teleca."

Prior to joining Aryaka, Puri was Director of Business Development at Akamai Technologies, responsible for Akamai's Application Acceleration Solutions business development and strategic alliances as well as corporate development. Before that, she was Senior Director, Global Business Operations, Business Development and Channels for Speedera Networks, creating and driving their global channel strategy and partner adoption.

Editorial coverage of the Women of the Channel will appear in the July 2012 issue of CRN Magazine. Expanded coverage and the full list will be featured online at

UBM Channel (
UBM Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With more than 30 years of experience and engagement, UBM Channel has the unmatched channel expertise to execute integrated solutions for technology executives, managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. UBM Channel is a UBM company. To learn more about UBM Channel, visit us at Follow us on Twitter at

UBM plc (
UBM plc is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries is organized into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

About Aryaka
Aryaka is the world's first cloud-based WAN optimization as-a-Service company solving application and network performance issues faced by the distributed enterprise. Aryaka has been named to Dow Jones VentureWire FASTech 50 innovative startups for 2011, a "Cool Vendor" by a leading analyst firm and a GigaOM Structure 50 company that will shape the future of cloud computing. Aryaka eliminates the need for expensive and complex WAN optimization appliances as well as long-haul connectivity, and enhances collaboration across corporate locations, data centers and cloud services. It offers significant cost benefits, ease-of-use, instant deployment, performance advantages, dramatic productivity gains and real-time visibility into WAN applications, locations and performance, while providing 24/7 world-class support. To learn more, visit Follow us on Twitter, Facebook, YouTube, and LinkedIn.

Aryaka is a trademark of Aryaka Networks, Inc. All other brands, products or service names are or may be trademarks or service marks of their respective owners.

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Joan Powell
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