|Page (1) of 4 - 09/28/01||email article||print page|
Are There Vultures Among Us?Is The Recent Re-Emergence of Videoconferencing Suspect?
So what are the reasons videoconferencing seems to be flourishing when so many other technologies are being challenged? The following will be the world according to Max and five reasons why I think videoconferencing is having its hay day.
Reason #1: It's cost effective! Duh!!! I know how much I hate reading the obvious but stay with me, there's more. As part of being cost effective we can see these benefits in a different light.
- Less trips to a given single location. While it is obvious that would be a cost savings, you may also want to take into account that you can "face to face" with this same customer more often than if you didn't have videoconferencing
- You'll never replace the importance of a firm handshake and some good old eye contact; but even though you are traveling to them less, your customer will realize they are getting more attention from you than they ever had.
- If you are considering reducing your travel here are two ways to look at it: You can just add up all your trips and subtract a few out and come up with a new reduced budget or you can keep the same number of proposed trips but visit a broader base of customers/potential customers - then you get to calculate the return on investment. The later of the two is my preference. I have an easier time asking for the same budget and being able to say that I'll be able to do more this time around. I have a hard time asking for less money.
Related Keywords:videoconferencing, presentation
Source:Digital Media Online. All Rights Reserved