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Apps Genius Engages the Investor Relations GroupActive Investor and Media Outreach to Build Corporate Awareness (September 22, 2011)
RED BANK, NJ -- (Marketwire) -- 09/22/11 -- Apps Genius Corp (OTCBB: APGS) ("Apps Genius"), a creator of innovative social games and mobile applications, announces that it has hired The Investor Relations Group ("IRG"), a fifteen-year-old, award-winning, corporate communications firm based in New York City, to serve as its investor relations and public relations agency.
IRG's investor relations team will target specific portfolio managers and equity analysts in the global investment community to increase awareness of Apps Genius' development of social games and applications for release on the Android, iOS, Facebook and Google+ platforms. Concurrent with that effort, the public relations team will initiate an outreach campaign targeting editors, writers, and segment producers of local and national trade and consumer online, print, radio, and broadcast media outlets worldwide.
"Apps Genius is focused on creating unique player incentive platforms that allow users to share in the success of our games and applications," commented Adam Kotkin, Chief Executive Officer. "The Company is especially eager to develop our Celebrity Entertainment Division in the coming year and beyond, which will allow celebrities who have large followings on Facebook and Twitter to have a new way to expand and monetize their personal brand. We look forward to working with IRG as we achieve our objectives and will update the investment community as we move ahead."
IRG's corporate communications program includes new media and multimedia initiatives that involve the creation of broadcast-ready corporate videos, podcasts, and the creation of social networking and video service accounts. The Investor Relations Group is a multiple winner of the "Stevie Award" for Investor Relations, and was named a finalist in the Best Media Website category from the 2009 American Business Awards.
About Apps Genius Corp
Apps Genius Corp (www.appsgenius.com) develops, markets, publishes and distributes social games and software applications that consumers can use on a variety of platforms. The platforms include social networks, wireless devices such as cellular phones and smartphones including the Apple iPhone and standalone websites. Our Entertainment Division focuses on leveraging the fan base of existing social media and entertainment brands to market apps and games developed. To date, we have released several applications including 'Bed Bug Alert,' an informational tool for the Apple iPhone, 'My Mad Millions,' a game application for Facebook, 'Slap a Friend,' a game application for the Apple iPhone, 'Bruisers' a game application for Facebook, 'Angry Turds,' a game application for Apple iPhone, and 'Crazy Dream' Application for Facebook. Apps Genius Corp's goal is to develop and publish new titles on a recurring basis that are based on the same property and gaming platform. A core focus of our Social Gaming and Mobile Application development is to allow users and players to reach across different networks into a virtual application or gaming environment such as Facebook, Google+, MySpace, iPhone and Android and be able to play games and use applications from all users no matter what environment they are using the application in. For more information, please visit www.appsgenius.com.
About The Investor Relations Group, Inc.
The Investor Relations Group, Inc. (IRG), founded in 1996, is a full-service corporate communications firm. Highlighted services include: personal and targeted introductions to the professional investment community as well as the media-at-large via traditional strategies in addition to the use of proprietary social multimedia outlets. For further information, please visit the company's website at www.IRGnews.com.
Statements about the future expectations of Apps Genius Corp, and all other statements in this press release other than historical facts, are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and as that term is defined in the Private Securities Litigation Reform Act of 1995. Apps Genius Corp intends that such forward-looking statements shall be subject to the safe harbors created thereby. Since these statements involve certain risks and uncertainties and are subject to change at any time, Apps Genius Corp's actual results could differ materially from expected results.
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