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Another Startup Funded by Liahona Ventures Is Acquired(April 26, 2012)
AUSTIN, TX -- (Marketwire) -- 04/26/12 -- Liahona Venture (http://www.liahonaventures.com), a boutique investment firm, has hit the mark again, this time with Austin-based Sneaky Games, an emerging social game developer.
As reported in the Austin American-Statesman -- http://bit.ly/IC8QJS -- Sneaky Games was acquired for an undisclosed sum by Zattikka, a London-based game developer, which used the proceeds for acquisition from a recently completed Initial Public Offering.
Liahona Ventures and its managing director, Christopher Shonk, led the initial investment into Sneaky Games in 2010, which was also reported in the Statesman at http://bit.ly/atVjk9.
Sneaky Games fell within the sweet spot of niches that Liahona Ventures seeks for investment, including consumer, retail, gaming, mobile, web 3.0, health & wellness, and interactive media.
This wasn't the first profitable exit for Liahona Ventures. The fund led the investment round into DisplayPoints, Inc. several years ago. That company, which sold digital media services to the restaurant industry, was also acquired as reported here: http://bit.ly/4APZ7t. Other notable investments include Greenling (www.greenling.com), which delivers organic and local produce and packaged goods for the Central Texas region, and Famigo (www.famigo.com), which makes a technology platform for families to safely discover, manage, and enjoy content and apps on smartphones and tablets.
Liahona Ventures and Shonk's philosophical underpinnings are tied to Acton MBA (http://www.actonmba.org/), the Austin-based avant garde entrepreneurial program that Shonk graduated from.
"We are dedicated to adding value to those we work with and making our community a better place," said Shonk, an approach that parallels Acton's Life of Meaning course.
As for Liahona Ventures' management style, Shonk added that the firm "does not use portfolio theory or other commonplace approaches to generate return on investment. Simply put, we make hands-on investments with principals we respect, primarily in the consumer space, in areas that we have domain expertise.
"Since we invest our own money and are entrepreneurs ourselves, the first thing you will notice is a strong deviation from the adversarial and undifferentiated approach of most investment funds. We prefer to get involved early, roll up our sleeves, and carry a capital efficient business through to exit."
That style and the robust entrepreneurial market in Austin have created a prosperous formula. Shonk calls Austin a special place, where entrepreneurs can create viable businesses and live their "professional dream."
"There are so many brilliant people in the city," said Shonk. "They have great ideas. It's the responsibility of Liahona Ventures and other investors to breathe life into those ideas and help them realize their professional dream."
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