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All New Version of Box Brings Simplicity to the Enterprise

(January 20, 2011)

PALO ALTO, CA -- (Marketwire) -- 01/20/11 -- today unveiled an entirely new version of its cloud content management solution during a press event at company headquarters, demonstrating enhanced collaboration and real-time capabilities, along with a dramatically simplified user interface. The new Box will be rolled out to the company's 5 million users over the course of the next 30 days, creating a more intuitive, interactive experience for end users, while also enabling future customization for enterprise IT departments.

"2011 is the year that the cloud will tip for content management in the enterprise, and at Box we're committed to leading that movement by bringing simplicity to end users and IT departments alike," said Aaron Levie, co-founder and CEO, Box. "With the new Box, we've overhauled the design to make sure that the user experience is more intuitive and elegant than ever before. This will continue to be our primary competitive advantage as organizations look to move off of feature-bloated and under-used legacy systems like Microsoft SharePoint."

Invitations to the new Box will be extended beginning today, and users will have the option of switching between the old and new versions through the end of February. Significant changes include:

  • Content-centric redesign: the new Box provides a significantly richer content experience, with 30% more screen real estate devoted to the viewing of files directly within the browser.

  • Real-time activity updates: using Tornado technology, the new version of Box brings real-time updates and in-line uploading to users, giving them access to the latest content and collaboration activities from anywhere on Box.

  • More ways to collaborate: a new discussions tab at the folder level will facilitate conversations around projects rather than individual files, providing enhanced collaboration capabilities.

  • New Box Apps Marketplace: easy access to partner applications from a new Apps tab, promoting adoption of Box's ecosystem of 150+ integrated applications.

The new version of Box is the culmination of six months of development and design, intended to simplify and streamline the solution's existing workflow and security features and lay the groundwork for future additions. Box saw significant enterprise traction in 2010, including adoption in 73% of the Fortune 500 and 3.4X enterprise revenue growth over 2009, thanks to deals with organizations like Hawaiian Airlines, T-Mobile and Discovery Networks. Over this period, Box secured key integrations with NetSuite, Google Apps, SugarCRM and others; launched mobile applications for the iPad and for Android devices; and hit a major security milestone with SAS70 Type II certification. Box pushed 50 platform updates in 2010 including transformative integrated content viewing following the company's acquisition of Increo Solutions. The new version of Box will enable the company's engineering team to develop and implement new features even more efficiently in 2011.

"We asked ourselves what would make Box better if we could literally start from scratch... and then we did just that," said Kimber Lockhart, Engineering Manager and former CEO of Increo Solutions. "With the new version of Box, we've removed all the clutter in both the implementation and design to give users an incredibly streamlined, intuitive experience, and in doing so we've laid the groundwork to bring new innovations to market faster than ever before."

To learn more about the team's inspiration behind the new Box, visit:

About Box

Founded in 2005, Box provides cloud content management for 5 million users and companies ranging from small businesses to Fortune 500 companies. Box's dynamic, flexible content management and collaboration solution empowers users to access and share content online, and gives IT professionals unprecedented visibility into how content moves within their organizations and beyond. Content on Box can be shared internally and externally, accessed through iPad, iPhone and Android applications, and extended to partner applications such as Google Apps, NetSuite and Salesforce. Headquartered in Palo Alto, CA, Box is a privately held company and is backed by venture capital firms Draper Fisher Jurvetson, ScaleVP and U.S. Venture Partners.

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