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AMD Fusion APU Receives "Best in Show" Award at Embedded Systems Conference

The AMD Embedded G-Series Platform Is Named Best Hardware by VDC (May 10, 2011)

SUNNYVALE, CA -- (Marketwire) -- 05/11/11 -- AMD (NYSE: AMD) announced the AMD Embedded G-Series APU was named "Best in Show" for hardware at the Embedded Systems Conference by the industry analyst firm VDC Research, which has been presenting the Embeddy Awards at ESC for seven years running. The primary criteria for the hardware category are an enabling product that offers new innovation and new or significantly better functionality.

"We selected the AMD Embedded G-Series processor because it is an integrated circuit that combines a low-power CPU and a discrete-level GPU into a single embedded Accelerated Processing Unit (APU) for advanced graphics and multi-media integration," said Richard Dean, program manager, VDC Research. "Among the benefits are the integration of the APU, which reduces the foot print size of a three-chip platform to two chips, and the overall reduction in costs across the product's lifecycle."

"Embedded Systems Conference showcases the best of the best in our industry and it's very gratifying that a product we feel can change the dynamics of the industry has been recognized as the top hardware product this year," said Buddy Broeker, director, Embedded Solutions, AMD. "The AMD Embedded G-Series platform represents a major advancement for the capabilities of embedded systems and yet still enables reduction of the key thresholds of power, area and costs. This is a trend that AMD expects to continue in the years to come."

AMD is the only company in the industry today providing a complete roster of CPUs, chipsets, discrete GPUs, and APUs with the features and support to meet embedded system requirements.

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About AMD

AMD (NYSE: AMD) is a semiconductor design innovator leading the next era of vivid digital experiences with its groundbreaking AMD Fusion Accelerated Processing Units (APUs) that power a wide range of computing devices. AMD's server computing products are focused on driving industry-leading cloud computing and virtualization environments. AMD's superior graphics technologies are found in a variety of solutions ranging from game consoles, PCs to supercomputers. For more information, visit

AMD, the AMD Arrow logo and combinations thereof, are trademarks of Advanced Micro Devices, Inc. OpenCL is a trademark of Apple Inc., and is used under license by Khronos. Other names are for informational purposes only and may be trademarks of their respective owners.

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Teresa Osborne
AMD Public Relations
(512) 633-8228
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