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A New Way to Enjoy the Leading Dailies in Quebec: Le Journal de Montreal and Le Journal de Quebec Launch Their New Web Sites

(February 01, 2012)

MONTREAL, QUEBEC -- (Marketwire) -- 02/01/12 -- Le Journal de Montreal and Le Journal de Quebec are proud to present their brand new web sites, providing new navigational features and an innovative approach that delivers news in a visual and interactive way.

"These new platforms, with their improved functionalities and enriched environment, are designed to become a hub for discussion and opinion. Web users will feel like they are taking part in the real-time development of a true online ecosystem where they can share viewpoints with our columnists, comment on our stories, and contribute to content. These two new sites offer not only new possibilities for informing visitors and interacting with them, but also allow us to innovate and provide our advertisers with new opportunities for reaching their customers effectively in a more targeted manner," states Lyne Robitaille, President and Publisher of Le Journal de Montreal and Executive Vice-President for Quebec at Sun Media.

Quick and easy navigation

The new Le Journal de Montreal and Le Journal de Quebec sites, designed to reflect users' evolving browsing habits and deliver a wealth of content, feature a cutting-edge user interface and innovative graphic design. In keeping with the popular and much-appreciated tone and style of the print versions, the new sites feature an abundance of visual content, including more photos and more videos, as well as more user-friendly browsing using quick tabs and short descriptive texts.

The same distinctive style

Since a distinctive style is at the root of the success enjoyed by Le Journal de Montreal and Le Journal de Quebec, readers will be happy to find this same characteristic in the newspapers' online versions. The sites will continue to provide complete coverage of issues of interest to readers and web users in Quebec as well as informative stories and thought-provoking editorials. Readers of Le Journal de Montreal and Le Journal de Quebec can look forward to their favorite content, including news, sports, arts and entertainment, politics, finance, and contests.

More interactivity

The new Le Journal de Montreal and Le Journal de Quebec sites bring online visitors and news together. As a result, they can suggest news stories and subjects and send in scoops, photos, and videos. They are also welcome to react to, and interact with, our columnists. They can provide comments and opinions and follow reaction to the latest developments as they occur through social media. In an effort to continue being key forums for discussion in Quebec, Le Journal de Montreal and Le Journal de Quebec will soon welcome a team of new bloggers who are all recognized and influential players in their sectors of activity. They will spark discussion, react to developing news, and entertain online visitors.

More content

Additional information and exclusive reports on issues of interest to web users will regularly enhance the content featured on the new Le Journal de Montreal and Le Journal de Quebec sites. All the content in our famed "Weekend" supplement will be available online for the first time. The popular "En cinq minute" ("In five minutes") page, which gives readers a quick and easy-to-grasp overview of a news story, will also be featured on both sites. Both sites will enable readers to follow the news in a new way thanks to live coverage and animated graphics updated live in response to major developing events.

A multi-faceted resource that responds to current needs in Quebec

Regardless of the platform they choose for staying informed - whether it is the new Le Journal de Montreal and Le Journal de Quebec web sites or print, electronic or mobile versions - readers can expect to find a familiar environment in keeping with their favorite daily. Le Journal de Montreal and Le Journal de Quebec have kept their distinctive style, and have done so in order to get closer to readers and their daily concerns and to deliver news in the format they prefer.

Access to the new sites will be free in the first months following the launch. Later, access to certain enriched content sections will be reserved to VIP members. A large portion of the sites, however, will remain accessible, subscription-free. Le Journal de Montreal and Le Journal de Quebec invite readers and advertisers to browse the new sites as of now to see how much value they deliver and to experience a unique way of catching with the news.

Sun Media Corporation

Sun Media Corporation, a subsidiary of Quebecor Media Inc., is Canada's largest newspaper publisher, based on the circulation of paid and free newspapers, publishing over 15.1 million copies each week. With 36 paid-circulation daily newspapers and 6 free dailies in 9 of the 10 largest urban markets in Canada, each with its own dedicated website, and almost 200 community newspapers, shopping guides and other specialty publications, Sun Media Corporation's English and French language newspapers and websites make it a leading provider of local news and information. Sun Media Corporation regroups the activities of Osprey Media and, an integrated enterprise offering e-commerce, information and communication services that operates a network of Internet portals that attracts 8.7 million unique visitors per month in Canada, including 4.1 million in Quebec. Sun Media Corporation also provides a range of commercial printing and related services as well as distribution services for newspapers, flyers and magazines.

Source :
J. Serge Sasseville
Vice President, Corporate and Institutional Affairs
Quebecor Media Inc.

Copyright @ Marketwire

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